Tuesday, April 21, 2009
Circle of Friends
Had a great conference call today with my publicist and a good friend in Richmond, who seems to know everybody. She suggested a concept for my marketing strategy that makes lots of sense. With the "Circle of Friends" concept you identify someone in various organizations/groups who can carry your message at the grassroots level so when you make contact, your name is recognized or when the organization or group has a need that you can fulfill your name comes up. I will be using this to promote my book. Anyone out there who is willing to be in my Circle of Friends?
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